In order to build its future-proof talent marketplace, B-Hive conducted a survey with 3500 Capitant students who will soon come on the job market or who have gained a first professional experience. This way, B-Hive had the opportunity to get insight in the expectations of the future working population and this population participate in the creation of a platform that is truly tailor-made to their needs.
First of all, it was quite surprising that these young professionals and students show to be rather conservative in their approach towards the job market. They look for jobs at fairs and on LinkedIn. However, a significant change is that they use their network from the very beginning of their career. Indeed, some 90% of the respondents say they call in their network to find a first job.
Youngsters don’t like the phone anymore. They prefer to be contacted by an employer by e-mail. We thought that e-mail was not that much of a communication channel for young people anymore, but tomorrow’s generation is not yet ready to interact purely with chatbots. Probably a huge relief for the majority of HR professionals…
When talking about a platform they’d like to use and its functionalities, the new generation prefers to get insights in their strengths and development areas by means of taking e-assessments (67.50%) and they are also looking to interact directly with potential employers (81%). This is where the importance of real-time feedback comes in.
Another interesting result is that young professionals are not interested in standardized job descriptions anymore (62%). They want testimonials, get insight in the day-to-day jobs through video or even VR, know the values of a company, …
The exchange of a job in return for skills definitely belongs to the past. Some 35% of the respondents also indicates that content about job market etc. is less appealing when looking for an opportunity in a focused way. When taking a closer look at the expectations towards a first job, the Capitant community is mainly on the lookout of learning opportunities throughout their career (97%), possibilities to grow professionally (78%), a good salary (62%) and a flexible work environment (57%).
Overall, expectations have shifted a bit and job security is no longer on the wish list of young professionals. However, real-time interaction, immediate feedback and open communication are important requirements for companies wishing to hire tomorrow’s workforce.
Next step: we will go live on the SuperNova tech festival in Antwerp end of September. People who got a 75% match (or higher) with a job opportunity at one of the exhibiting companies or pitching scale-ups will receive a free ticket to drop by and get in touch with their potential new employer. After SuperNova, your CV will stay online after your explicit consent.
A major thank you to all Capitant members who participated in our survey.